Terms of Service

These Terms of Service govern your use of indelible.au and any services provided by Indelible ("we", "us", "our"). By accessing this website or engaging our services, you agree to these terms.

Services

Indelible provides website design and development, Answer Engine Optimisation (AEO), and AI booking assistant services to beauty salons and aesthetic clinics. Our services are productised and delivered according to the scope agreed at engagement.

Setup fee and payment

The setup fee is due in full before work begins. This fee is non-refundable once work has commenced. Commencement is defined as the kickoff call taking place.

The monthly retainer is billed in advance. Payment is due on the same date each month. Access to retainer services may be paused if payment is more than 7 days overdue.

Cancellation

The monthly retainer has no minimum term. You may cancel with 30 days written notice to [email protected]. Cancellation takes effect at the end of the notice period. No refund is provided for the current billing period.

Upon cancellation, we will provide all website files, hosting credentials, and access to any accounts we created on your behalf. Your website remains live and belongs to you.

Intellectual property

Upon full payment of the setup fee, you own the website and all content created specifically for you. We retain the right to reference the work in our portfolio unless you request otherwise.

We retain ownership of any proprietary systems, frameworks, or methodologies used in the delivery of services.

One client per suburb

We take one client per suburb for each service category. This is a deliberate constraint to protect the commercial value of our AEO work. If you cancel, we may onboard a competitor in your suburb after 90 days.

Warranties and limitations

We warrant that services will be delivered with reasonable care and skill, in accordance with the scope agreed at engagement.

We do not warrant specific AI search rankings or booking volumes. No search engine or AI platform guarantees position, and results vary by suburb, query, and algorithm change.

To the maximum extent permitted by Australian law, our total liability for any claim is limited to the total fees paid by you in the 3 months prior to the claim.

TGA compliance (Aesthetic Foundation clients)

For Aesthetic Foundation clients, we deliver copy and page structure in accordance with the TGA Therapeutic Goods Advertising Code 2018 at the time of delivery. You are responsible for ensuring ongoing compliance of any content you add or modify after handover. We are not liable for TGA complaints arising from content you have changed.

Governing law

These terms are governed by the laws of Queensland, Australia. Any disputes will be resolved in the courts of Queensland.

Contact

For questions about these terms, contact Zoe at [email protected].